Jessica Stauber Earns Accreditation in Public Relations

Duluth, Minn. - Jessica Stauber, WestmorelandFlint, has earned her Accreditation in Public Relations (APR). She was among five people in the state of Minnesota to have achieved this accreditation in 2009. There are a total of 92 APR professionals in the state.
The accreditation program aims to improve the practice of public relations by assessing competence in 60 areas of knowledge, skills and abilities associated with the profession. Candidates who successfully complete the rigorous process, including presenting her portfolio to a Readiness Review panel of three peers and sitting for a computer-based examination, are granted the APR.
"Earning the APR reflects a mastery of the knowledge, skills and abilities needed to succeed in our increasingly complex profession," said Felicia Blow, APR chair of the Universal Accreditation Board. "Practitioners who achieve the designation are demonstrating their commitment not only to our profession, but also to a strong code of ethics and to the betterment of their organizations and clients."
Professionals earning the APR must maintain their credential through continuing professional development, providing leadership to the profession and serving their local communities.
As director of public relations, Stauber is expanding the agency's ability to counsel clients on crisis communications, develop advanced public relations plans, and devise and implement social media strategies.




